BUT MAKE IT GOOD
Service: Material + Color Design + Retouch + Image Manipulation
Technology: Photoshop + Illustrator + SketchUp
Founded in 2012, Wood Underwear is a California-based underwear brand that targets men 18-35 with hip, youthful designs and soft fabrics. Wood Underwear's brand follows two simple guidelines: “It’s got to look good. Its got to be comfortable.” As Lead color and material designer I developed original pattern designs using bright, bold colors for Fall and Spring fashion lines. I worked with the founder to create unique pattern designs for the underwear and lounge wear lines including evalutating and evolving materials and fabrics used.